March 8 2012 by James West
By now, you're either very familiar with social media, or at the very least, heard of sites like Facebook, Twitter, Foursquare, etc. Social networking is often thought of as boring status updates or annoying friend requests. Look beyond that, and you will discover much more usefulness with it, especially when it comes to travel.
Smart companies have a prevalent presence in social media. That can mean a number of things, but just a little research during your travel into the places you're visiting and staying at can produce surprising discounts. Take Best Western for example. They have numerous benefits to being a participant in their social media.
Best Western offers room rate discounts to both its Twitter followers and Facebook fans. If you follow Best Western on Twitter you will see tweets periodically thanking you for following and an exclusive promo code of TWEET1 to use for booking online. Not every hotel in North America participates in this promotional code, but many do. In a similar light, if you are a Facebook fan of Best Western you can use the FB100 promo code. Try the promo codes for the hotel in your next area. You could save BIG on your next trip.
In addition to following Best Western, try checking into the Best Western hotels you stay at on Foursquare or Facebook Places. A few hotels offer specials or rewards for checking in, as do a fair number of chain or local restaurants. Wherever your travels take you, be sure to check your social media channels and see what discounts you can drum up.
What kind of savings have you gotten from social media?